Trading network at Palych. Company. Premises requirements

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Production of dumplings “Ot Palycha” has begun

Russian restaurant “U Palycha” opened in Samara

The food complex “U Palycha” opened in Samara

The company produces:
- Dumplings from Palych - 1 type;
- Dumplings from Palych – 3 types.

Production of cakes from Palych has begun

The company produces:

- Dumplings from Palych – 3 types;
- Cakes – 4 types.

An official sales office was opened in Moscow

The company produces:
- Dumplings from Palych – 1 type;
- Dumplings from Palych – 5 types;
- Cakes – 7 types, pastries – 2 types;
- Baking – 12 types;
- Salads – 10 types.

The first brand store of TM “U Palycha” opened

We opened our first branded store in the Aquarium shopping center.

The company produces:
- Dumplings from Palych – 1 type;
- Dumplings from Palych – 7 types;
- Cakes – 11 types;
- Cakes – 2 types;
- Baked goods – 21 types;
- Salads – 16 types.

Production and hand-painting of gingerbread started

A patent was received for a device for hand-painting gingerbread cookies with chocolate glaze;
- Participation of TM “U Palycha” in the International Exhibition in Paris Salon du Chocolat.

The Moscow production company “Ot Palycha” began work. A new direction has been developed - the production of handmade chocolate products. The first brand store was opened in Moscow

The Saturn Cinema Cafe opened (Togliatti);
- Exhibition “Intersweetness - 2001” - five gold and three silver medals;

The company produces:
- Dumplings – 3 types;
- Dumplings – 7 types;
- Cutlets;

- Cakes – 21 types;
- Cakes – 3 types;

- Gingerbread cookies – 5 types;
- Tea from Palych – 25 types (Kousmichoff).

The first chocolate boutique was opened. “Tavern U Palycha” opened

The first chocolate boutique was opened (in Tolyatti in the Rus shopping center);
- “Tavern U Palycha” opened;
- 6 branded stores (Samara, Moscow, Tolyatti).

The company produces:
- Dumplings – 3 types;
- Dumplings – 7 types;
- Cutlets;
- Salads – 29 types, incl. jellied meat, pilaf;
- Cakes – 21 types;
- Cakes – 3 types;
- Baked goods – 49 types, incl. poppy horseshoes, knots, meringues;
- Chocolate – 30 types of handmade sweets using French technology;
- Gingerbread cookies – 5 types;
- Tea from Palych – 28 types (Kousmichoff);
- Moscow assortment – ​​60 species.

Awards and participation in competitions:
- Exhibition "Prodexpo - 2002" - the title of laureate of the international competition "Best Product - 2002", one gold, five silver and four bronze medals;
- Exhibition “ROSPRODEXPO 2002” - one gold, one silver and one bronze medal.
- "WORLDFOOD 2002"- three silver and three bronze medals

A branded boutique store opened in Paris “La Boutique russe”

A chocolate boutique opened in Samara in the Aquarium shopping center;
- A branded boutique store opened in Paris “La Boutique russe”;
- The formation of a network of branded points for the sale of ice cream from Palych has begun.

Exhibitions and awards:
- Exhibition "Prodexpo - 2003"
- The U Palycha trademark received a gold medal at the international competition “Environmentally Safe Products”, held in Moscow.

The company produces:
- Dumplings – 4 types;
- Dumplings – 7 types;
- Cutlets;
- Jellied – 15 types;
- Salads – 36 types, incl. jellied meat, pilaf;
- Cakes – 20 types;
- Cakes – 3 types;
- Baked goods – 33 types;
- Pies – 15 types;
- Chocolate – 80 types of handmade chocolates and sweets using French technology;
- Gingerbread cookies – 5 types;
- Tea from Palych – 25 types (Kousmichoff);
- Moscow assortment – ​​80 species.

Samara food processing plant moved to its own building

Opening of a network of branded stores in Moscow

Opening a network of branded stores in Moscow;
- An official distributor opened in Germany;
- A trade representative office was opened in Kazan;
- The world cuisine restaurant “DelPalich” opened.

Exhibitions and awards:
- “Prodexpo – 2005”;
- “Rosprodexpo – 2005”;
- “WorldFood – 2005”.

The company produces:
- Dumplings – 13 types;
- Dumplings – 7 types;
- Cutlets;
- Jellied – 11 types;
- Salads – 30 types;
- Cakes – 31 types;
- Cakes – 8 types;
- Baked goods – 26 types;
- Pies – 26 types;
- Chocolate – 120 types of handmade chocolates and sweets using French technology;
- Gingerbread cookies – 6 types;
- Tea from Palych – 11 types (Kousmichoff);
- Moscow assortment – ​​90 species.

Grand Prix at the All-Russian quality review “Cakes and Pastries 2006”

The unified information desk TM “U Palycha” began work;
- Production of pancakes with fillings has begun;
- The first branded store was opened in Novokuibyshevsk.

Exhibitions and awards:
- Gold medal at the exhibition “Prodexpo – 2006”;
- Grand Prix, 2 gold and 2 silver medals at the All-Russian review of the quality of confectionery products “Cakes and Pastries 2006”.

Grand Prix and two gold medals at the All-Russian Confectionery Quality Review 2007

Oriental cuisine restaurant “Saffron” opened

Exhibitions and awards:
- Gold medal for cakes: “Bavarian”, “Cheese Cake”, “On Fructose”, “Honey Fantasy”, “Pancake”, “Cupcake from Palych” at the 14th international exhibition of food products “PRODEXPO-2007”;
- Grand Prix and two gold medals at the All-Russian Confectionery Quality Review 2007.

Production of bread from Palych began

Exhibitions and awards:
- Grand Prix at the international competition "Best Product 2008";
- Dumplings “Ot Palycha” took 1st place among products of Russian producers and 2nd place among semi-finished products of all participating countries in the nomination “Frozen semi-finished products” (unsweetened) at the International Exhibition of Food Products and Specialized Equipment SIAL D'OR, held with May 14 to 16 in Shanghai (China).

  • Franchise cost: 600,000 rub.
  • Monthly fee (royalty): 8%
  • Amount of investment: from 100,000 to 350,000 rubles.
  • Income per year:
  • Payback period: from 9 to 24 months.
  • Company email: [email protected]
  • Website: http://www.palich.ru/franchise/
  • Phones: 8 800 333-01-63

If you are planning to open a grocery store, but at the same time want it to stand out from retail outlets, you should think about purchasing a franchise of the U Palycha chain. The company's management offers potential partners favorable terms of cooperation that will allow you to create a profitable business and minimize the main risks.

Franchise Description

First of all, it is worth noting that this network is ready to cooperate with all regional representatives. The company's management emphasizes that the opening of each new branded store will be supervised by company specialists, which will allow the business to be quickly organized and effectively managed. Also, Samara Tavern guarantees its partners a quick payback on the project: as a rule, entrepreneurs return their funds within 9 to 24 months.

The amount of initial investment in the Palycha store is relatively small - from 100 to 350 thousand dollars. A significant part of this amount is spent on the purchase of raw materials and the acquisition of necessary equipment.

The royalty is 8%, and the lump sum is 10 thousand dollars.

After signing a commercial concession agreement, the franchisor begins work with a new outlet, providing the following services:

  • Supply of high-quality and fresh products at reduced prices;
  • Consultations on all aspects of the store’s activities (legal, organizational and advertising);
  • Opportunity to work under a famous brand;
  • Ready-made design project and room layout;
  • Promotional materials, corporate uniform for employees;
  • Brand book with a detailed description of all corporate standards;
  • Franchisee training lasting from 2 to 3 weeks.

About company

“U Palycha” is a chain of grocery stores and public catering facilities that is widely known in large cities of Russia. The company's representative office is located in Samara, but its retail outlets are open in many cities with a population of over a million.

The U Palycha chain was opened by the Samara Traktir company, which is one of the largest food producers in the region. This organization was founded in the early nineties, and four years after its creation the first restaurant of the chain was opened. The establishment offered a wide range of different dishes, each of which was prepared according to a unique recipe. Today, the company’s establishments and retail outlets are opening in the Moscow region and native Samara, but the chain’s management is aimed at expanding the geographic presence of the company in other regions. Most of the assortment of U Palycha stores consists of confectionery, semi-finished products, tea, main courses, salads, etc.

A wide selection of dishes, the well-known name of the chain, as well as high quality standards make many entrepreneurs think about purchasing a Palycha franchise.

Franchise locations

Select the city you are interested in: Moscow - Ekaterinburg Nizhny Novgorod Samara - Alexandrov Balashikha Bogorodsk Veliky Novgorod Vidnoye Vladimir Voronezh Voskresensk Dedovsk Dzerzhinsky Dimitrovgrad Dolgoprudny Domodedovo Yegoryevsk Zhukovsky Zvenigorod Zelenograd Ivanovo Ivanteevka Istra Kaluga Kashira Kolomna Korolev Krasnoarmeysk Krasnogorsk Lobnya Lytka Rino Lyubertsy Mytishchi Naberezhnye Chelny Noginsk Obninsk Odintsovo Orekhovo- Zuevo Podolsk Pokrov Ramenskoye Reutov Ryazan Sergiev Posad Serpukhov Solnechnogorsk Stupino Syzran Tver Tolyatti Tula Ulyanovsk Fryazino Khimki Chernogolovka Chekhov Shchelkovo Shcherbinka Elektrostal

Advantages

Thus, cooperation with the U Palycha retail chain gives each new partner a number of serious advantages, including:

  • The ability to regularly and on time receive products for cooking and further sale of dishes;
  • Support at all stages of store activity;
  • Ready-made exterior and interior design of the premises, branded attributes;
  • Assistance in adapting a retail outlet to a specific area of ​​its location;
  • Opportunity to participate in network marketing campaigns;
  • Promotions on major social networks and on the Internet in general.

Requirements

The premises of each store in the U Palycha chain must meet strict standards. Thus, the franchisee's outlet must be located on the 1st floor (location in basements and basements is not recommended). In this case, the ceiling height should be from 2.5 meters.

Franchising business concept

All points where the Palycha franchise is open fully comply with the highest level of service. The main concept of the company is always strive upward and conquer new heights every day.

Advantages and disadvantages

When purchasing a Palycha franchise, an entrepreneur receives:

  • Trade excellent quality products;
  • Teaching beginners how to run a business from scratch;
  • Conducting trainings and seminars for employees;
  • Free individual design projects for a store or cafe;
  • Conducting an advertising campaign from the head office.

The Palych franchise has a high cost. This is the only drawback, which can be distinguished from this franchise.

Premises requirements

The company has two requirements for the premises:

  • It must be at least fifty square meters;
  • It must be in a passable place.

Financial conditions

The royalty is 8%, there are no advertising fees, and the lump sum fee is $10,000. Average the franchise pays for itself in a year and a half. The initial investment will be $100,000. The profit every month will be eight thousand dollars.

By purchasing a franchise, you get:

  • Ongoing marketing support;
  • Setting up your establishment for a specific city;
  • Individual design for the entrance, display windows and the entire store;
  • Consulting from head office;
  • Seminars and trainings for employees;

Do you want to sell truly healthy food products and at the same time be the sole owner of the store? Are you a beginner and need a reliable partner and advisor? Then a franchise from the U Palycha company is your right decision.

About company

The first store of this brand was opened back in 1999 in Samara. At the moment, the network of branded stores has grown greatly and now their number includes as many as one hundred and sixty points.

“U Palych” is not only ordinary grocery stores. Many of them also have small cafeterias built into them, where visitors can eat tasty and healthy food. The atmosphere of these establishments is conducive to conversation and envelops you in a special homely comfort.

All points created by the franchise of this brand are united by the great desire of their owners to meet the high level of service and conquer new heights. Perhaps this is why many people strive to work with a partner who will reveal their best qualities, provide them with a decent income and teach them how to run a business professionally.

The franchise, or more precisely, the stores that opened under it, operate not only in Samara and Moscow. They can also be found in Kazan, Tula, St. Petersburg, Voronezh, Tver. Their number increases every year, because becoming a partner of TM “U Palycha” is prestigious and profitable, since in the person of this partner you also receive simply tremendous support in various issues that you will have when planning your own business, as well as during the operation of your point of sale.

Today there are 242 stores that the franchise from the U Palycha brand helped open.

Benefits of cooperation

Naturally, it is normal when you, like any other adequate person, are interested in the question of what this franchise will bring you and whether it is profitable to associate with this brand.

Profitable - definitely! If you have certain funds and a great desire to open your own business in the healthy and natural food industry, then this franchise is what you need. Firstly, because the company already has ten years of experience working with subsidiaries that operate under such an agreement. Secondly, the company will take care of you and your business as if it were its own, and will provide you with a whole list of bonuses:

  • Excellent quality products that you will sell in your store. After all, TM “U Palycha” has a principle - to make delicious food, no matter what the cost. Therefore, having visited you at least once, your clients will come back again and again.
  • If you are new to trading, no problem! Your partner knows what to do. An employee from the main office of “U Palych” will come to you and help your employees display the goods competently and presentably.
  • Your sellers will also not be left behind. They will be trained in complex sales techniques and premium service.
  • You don't have to pay designers. Your partner will do all this for you! Within the specified period, you will be provided with a design project for your future store, entrance area and glass display cases. Another nice bonus for you will be a ready-made uniform design for your salespeople, so that all your employees look the same style and feel like a team.
  • Representatives from TM “U Palycha” will also help you adapt your store to the city in which it is located. Everything will look relevant, blend perfectly with the general architecture of the street and be similar in content to customers.
  • You will definitely need advertising, which will also be handled by representatives from your partner’s office. They will conduct a powerful sales advertising campaign so that from the day you open you will have a lot of customers.
  • Advertising your store will not stop after it opens. PR agents from your partner will continue to promote your establishment on social networks, as well as on various websites.

So, in the person of TM “U Palycha” you will find a reliable partner who will be personally interested in your success.

Requirements from TM "U Palycha"

Like every self-respecting company, TM “U Palycha” has certain requirements for partner candidates. The following list was introduced so that those interested could realistically assess their strengths and capabilities.

So, in order to become a partner of TM “U Palycha” and sign a franchise agreement, you must:

  • Be a citizen of the Russian Federation.
  • Have great desire and zeal to advance in business.
  • Find a decent space for the future store with an area of ​​50 square meters or more.
  • Pay a lump sum fee of $10,000.
  • The royalty will cost you $2,000.
  • The total cost of opening your own store will be $110,000 to $300,000.

You will also need to hire four responsible people, even before opening the enterprise, who will be trained by your partner.

There are no special requirements for the premises you choose for your store, but still be smart. After all, it’s no secret that the more people pass near a store window, the higher the likelihood of getting customers. Try to negotiate a rental space on the ground floor with a private entrance and a large glass display case. In addition, it is highly desirable that the premises you choose be located on one of the main shopping streets of the city or near public transport stops, where crowds of hungry passersby pass every day.

Feeding people with high-quality food has always been an honor. Having your own store-cafe with products from TM “U Palycha” is prestigious and profitable. The company's managers provided a report that was simply amazing with its numbers. They claim that the money invested in a franchise business will pay you back in just four months, and then you will receive a fairly solid profit.

It’s a pleasure to cooperate with the company “U Palycha”, because the employees from the main office will always help you not only in word, but also in deed.